«Chomwe simuyesa, simuyang'anira». Kuti gulu likule mozindikira, osati mwamwayi, muyenera kutsatira zizindikiro zochepa. Tiyeni tiwunike zazikulu.
Kukula ndi kufikira
- Olembetsa/mamembala — mmene kukula kukuyendera, osati manambala okha.
- Kufikira ndi kuwonera — anthu angati amaona zolembedwa kwenikweni. Kufikira kotsika ndi kulembetsa kokwera ndi chizindikiro chodetsa nkhawa.
- Magwero a kubwera — komwe anthu amachokera (kutumizanso, kutsatsa, kusaka), kuti mulimbikitse njira zogwira ntchito.
Kutenga nawo mbali
- ER (engagement rate) — kuyankha, ndemanga ndi kutumizanso poyerekeza ndi kufikira.
- Mamembala ogwira ntchito — anthu angati amalemba, osati kungokhalapo.
- Kuya kwa zokambirana — utali ndi ubwino wa maulusi.
Kutenga nawo mbali ndikofunika kuposa kukula: gulu laling'ono lamoyo lili ndi mtengo kuposa «manda» aakulu.
Umoyo ndi kuyang'anira
- Kutuluka (churn) — anthu angati amachoka ndi liti (kawirikawiri — nthawi yomweyo pambuyo pa kuukira kwa spam).
- Gawo la spam yochotsedwa — likusonyeza momwe zokambirana zili zoyera.
- Kufulumira kwa kuyankha pa kuphwanya — mofulumira, kuwononga kochepa.
Momwe mungagwiritsire ntchito deta
Yang'anani osati manambala amodzi, koma mmene zinthu zikuyendera pa masabata. Lumikizani kudumpha ndi kugwa ndi zomwe munachita: cholembedwa chiti chinakondedwa, pambuyo pa chiyani kutuluka kunakula. Izi zimasintha kusanthula kukhala zisankho.
Ziwerengero zoyambira Telegram yenimweni imapereka, ndipo Mod Assistant Bot imasonyeza ziwerengero za kuyang'anira — spam yochuluka bwanji yochotsedwa ndi momwe mamembala atsopano amakhalira. Pa kuwonjezera kutenga nawo mbali werengani mu nkhani momwe mungawonjezere ntchito mu zokambirana.
Mapeto
Tsatirani kukula, kutenga nawo mbali ndi umoyo wa gulu — ndipo pangani zisankho pa maziko a mmene zinthu zikuyendera, osati pa maganizo. Pamenepo kukula kumakhala koyang'aniridwa.